James Castro-GriffithsinUX CollectiveHow to Establish EmotionCreating a project grounded in: Purpose, Emotion, Behavioural influence and audience needs.Dec 29, 2020Dec 29, 2020
James Castro-GriffithsinUX CollectiveHow to Research EmotionPeople don’t buy a product, they buy the emotions that product gives.Nov 6, 2020Nov 6, 2020
James Castro-GriffithsinUX CollectiveWhy Design for EmotionIf we enjoy something, we do it more. If we don’t, we stop doing it.Jun 5, 2020Jun 5, 2020